Built for Ethical Businesses
Connect with a global network of conscious consumers and effortlessly attribute every sale to lifesaving animal care.
Free Listing
Your business is listed in DIANA's ethical directory, a curated and searchable network, trusted by values-driven advocates globally.
Automatic Impact Attribution
Every purchase is tracked. Customers see exactly how their spend at your business helped animals, building deep brand loyalty.
Storefront Management
Control your merchant profile, products, services, pricing, and promotions all from within the DIANA platform.
Borderless Commerce
Connect with a global network of conscious consumers without geographical limits, expanding your reach across the entire DIANA ecosystem.
Nexus Feed Visibility
Your business appears in advocate home feeds every time a purchase supports sanctuaries, earning authentic visibility with every purchase.
Transparent Transaction Reporting
Track all your transactions and see the cumulative impact generated through your storefront with detailed reporting.
How Your Pledge Works
Set your pledge
Choose your commitment. The minimum is 5% of every sale. You can opt to go higher if you are able to give more.
Sell as you already do
No change to your existing checkout flow. DIANA integrates with QR payment and direct item selection.
Funds flow automatically
Your pledge is calculated and distributed to sanctuaries each cycle. It is transparent, traceable, and automatic.
Watch your impact grow
Your cumulative sanctuary contribution grows with every sale. Track your total impact on the merchant dashboard and watch your business build a legacy of care that is permanently attributed to your name.
Merchant Standards
To maintain the integrity of the ecosystem and build genuine trust with advocates, we only list businesses that align with these core commitments.
Cruelty-Free
All products and services must be completely free of animal products and by-products.
Ethical Operations
A commitment to fair labor practices and sustainable, environmentally conscious sourcing.
Transparent Impact
Willingness to proudly display how customer purchases directly support the sanctuary network.
Partnership Questions
What types of businesses can join?
We welcome businesses across 8 categories: Food & Drink, Retail, Wellness, Experiences, Travel, Professionals, Resources, and Entertainment. All must align with our ethical and cruelty-free standards.
Are there any platform fees?
Listing your business is completely free with no monthly subscriptions. DIANA only charges a flat 5% platform fee on successful transactions, which covers payment processing, operational costs, and global scaling.
How is the 5% pledge tracked?
DIANA seamlessly tracks sales and calculates your pledge automatically at the end of each cycle. You'll receive a transparent breakdown before any funds are moved.
Can I change my pledge amount?
Yes! While the minimum is 5%, you can adjust your pledge higher at any time through your merchant dashboard.
Ready to Pledge?
Tell us about your business. We'll reach out within 48 hours.