Advocate for Animals Effortlessly
DIANA turns the way you already live into a continuous source of care for animals across the globe.
Your Values in Action
Browse a curated, global network of ethical businesses, events, and services, all aligned with a world that takes animals seriously.
Purpose Driven Payments
Use a payment method where your daily transactions automatically support rescued animals without spending a single cent extra.
Automated Funding
Every purchase from a DIANA merchant sends at least 5% directly to sanctuaries. This is recurring, continuous, and built into our system.
Direct Support
For those who want to give even more, send one-time gifts or set up reliable monthly care subscriptions to your favourite sanctuaries.
The Global Nexus
Watch as impact happens in real time. The global Nexus feed shows how everyday choices around the world are funding animal rescue in real time.
Personal Impact Dashboard
See exactly how much your daily actions have raised and get a transparent breakdown of the animal sanctuaries you are supporting.
Multi-Impact Engine
Merchant Pledge
Participating ethical merchants commit at least 5% of every purchase directly to animal sanctuaries.
Consumer Extra
Advocates can add an optional contribution at checkout to amplify their personal impact effortlessly.
Sponsor Doubler
Brands with purely plant-based products or vegan-aligned services advertising on DIANA double the sanctuary contribution from your transaction.
Platform Contribution
DIANA automatically channels 5% of every platform fee to partner sanctuaries, compounding the impact.










Shop Consciously, Anywhere in the World
A borderless financial ecosystem designed for conscious consumers who move through the world and want every transaction to mean something.
Zero-Friction Top-Ups
Load your DIANA wallet in your home currency instantly. No conversion at the point of deposit, no surprises at the point of sale.
No Exchange Fees
Bypass traditional bank conversion spreads and international transaction fees entirely. Your money stays yours.
Borderless Payments
Pay any DIANA merchant, anywhere in the world, directly from the app. Your wallet works the same in Manila as it does in Melbourne.
IMPACT CALCULATOR
Slide to estimate continuous monthly funding generated for animal sanctuaries by redirecting your everyday purchases.
Advocate Questions
Is the app free to use?
Yes, the DIANA app is completely free for individual advocates. There are no monthly fees to maintain a basic account or access the global directory.
How do I track my impact?
Your dashboard updates in real-time. You can see exact dollar amounts, as well as tangible metrics translated into meals provided or medical treatments funded.
Which merchants are included?
We have a rapidly growing global directory of fully vetted, ethical, and cruelty-free businesses spanning food, retail, wellness, travel, and more.
Can I choose which sanctuary receives the funds from my purchases?
The merchant pledges contributed from your transactions go to a shared pool distributed equitably across all verified sanctuaries in your region, but you may also send one-time gifts or set up monthly care subscriptions to specific sanctuaries of your choice.
Your Daily Life, Quietly Doing More
Every person who joins adds another layer of protection for animals worldwide. Let your daily choices be part of it.